Learn more about reverse osmosis and different filtration options available to Clarksville residents.

If you’re looking for a reliable way to get clean, safe drinking water in your home, then you may have heard of reverse osmosis water filtration. But what is it, exactly? Reverse osmosis water filtration is one of the most effective and popular ways to purify drinking water. It works by forcing water through a semi-permeable membrane that filters out contaminants, leaving behind clean, purified drinking water. Let’s take a closer look at how this process works and why it’s so effective.

How Reverse Osmosis Works

how reverse osmosis works

Reverse osmosis water filtration works by forcing water through a semi-permeable membrane. This membrane is designed with tiny pores to remove smaller particles of sediment, chemical contaminants and bacteria while allowing essential minerals to pass through. As the water passes through these tiny pores, the contaminants are filtered out and clean water is collected on the other side of the membrane. This process also eliminates taste and odor issues which can make drinking water less appealing. It even removes viruses, meaning that reverse osmosis provides a high level of protection for your family’s drinking water.

The effectiveness of reverse osmosis depends on several factors such as the size of the membrane’s pores, pressure differentials, temperature and other physical properties. To ensure maximum efficacy all components of an RO system must be properly maintained and routinely inspected for potential leaks or other problems. Regular filter replacement is also recommended since filters need to be replaced periodically in order to maintain peak performance.

In addition to purifying your drinking water, reverse osmosis systems are energy efficient compared to traditional methods of purification such as boiling or distilling. And they don’t require expensive chemical treatments like many other methods do. Reverse osmosis systems are relatively easy to install and maintain, making them an ideal choice for many households.

Reverse osmosis has been a go-to method for home drinking water filtration for decades due to its effectiveness in filtering out unwanted contaminants while preserving beneficial minerals needed for healthy hydration. It is also one of the most cost-effective ways to get clean, safe drinking water at home and offers peace of mind knowing your family is well protected from illness-causing substances found in tap water.

how reverse osmosis works

The Benefits of Reverse Osmosis

Reverse osmosis systems are an excellent and cost-effective way to ensure that your family has access to clean, safe drinking water in your home or business. The process of reverse osmosis uses pressurized force to filter out impurities and contaminants down to 0.0001 microns in size—effectively removing almost any potential source of contamination from your tap water.

Improved Taste: Reverse osmosis water filters are designed to remove all sorts of impurities, including chemicals and heavy metals. This results in a much better tasting glass of water that is free from unpleasant odors or tastes.

Reduced Contaminants: Reverse osmosis systems also reduce the amount of contaminants that can be found in your drinking water. These include chlorine, lead, mercury, and other potentially harmful substances. By removing these pollutants from the water supply you’ll be creating a healthier environment for yourself and your family.

Cost Savings: Another major advantage of using a reverse osmosis system is cost savings. Although they may be initially more expensive than other types of filtration systems, they pay for themselves over time due to reduced need for bottled water and fewer repairs or replacements required for plumbing fixtures. In addition to saving money on bottled water, you’ll also save on energy costs since reverse osmosis systems use less electricity than many other types of filters.

What Does Reverse Osmosis Remove?

When you opt for a reverse osmosis system you are provided with clean, safe drinking water free from chlorine, lead, bacteria and viruses. Additionally, reverse osmosis can remove heavy metals such as arsenic, lead, mercury and chromium 6; as well as reduce nitrates and other dissolved solids like calcium carbonate that cause hardness. With a reverse osmosis system you can enjoy delicious tasting water without the risk of dangerous pollutants or impurities.

In comparison to other filtration processes such as activated carbon filters (which only remove chlorine) or sediment filters (which only remove particles up to 10 microns in size) reverse osmosis systems offer far superior performance when it comes to purifying contaminated water.

In addition to providing superior filtration capabilities, reverse osmosis is a relatively low-maintenance option compared to other filtration processes. For example, the only parts that require regular changing are the pre-filters which should be replaced every 3 months. This makes investing in a reverse osmosis system an economical choice for long-term use.

how reverse osmosis works

If you’re interested in learning more about reverse osmosis or investing in a Reverse Osmosis system for your home or office building, contact us today—our team at Pure Southern Waterwould be happy to assist!

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We got a combined water softener and whole house filter installed a couple... weeks ago and so far so good! You can definitely feel a difference on the skin. We got 3 different quotes from reputable companies and Pure Southern Water came in the cheapest. Scheduling and the install were both easy. Would highly recommend checking them out!read more
Lisa Olson
Lisa Olson
00:54 25 Mar 24
I am not one to post reviews but this team so far surpassed my... expectations that I felt compelled to call them out. Their evaluation of my existing system and the ultimate resolution has resulted in improvements in all the areas they alluded to during their initial presentation. Our glass shower enclosure and our coffee pot have never been clearer and both my wife and I have found ourselves using noticeably less lotion to combat dry skin.Well done guys!read more
craig avery
craig avery
18:04 22 Mar 24
For over a year I have been contemplating getting an RO and whole home... system. With a new baby, need for new car etc it was hard to say yes. Marla was kind, knowledgeable and nice enough to come out twice (once a year ago, and once a few weeks ago) to test my water and give me the knowledge I needed to make an informed decision. I finally said yes and am so happy I did! My only regret is that I didn't do it sooner. My skin and hair feel so much smoother/softer and my water no longer smells like a pool. Even my husband noticed a difference. I highly suggest making the investment in your home and health with Pure Southern Waterread more
Emmalyn Puckett
Emmalyn Puckett
17:22 19 Mar 24
Many of us have had the pleasure of encountering that one particular... individual within a company who is considered to be that "go to" person, who at times, we place more confidence in than ourselves. Where every question asked, stops with a reliable answer or an honest response. Their solutions are always filled with depth and foresight but more often, they are always one step ahead by always looking out for the best interest of their customers and most importantly their business as a whole. This one person is Dustin Fleenor from Pure Southern Water.I can't thank him enough for the professionalism, the knowledge, and passion that he has for his small (and rapidly growing) business. If you are in the market for a water purification system, do not waste your time with other outlandish companies...you need to contact Pure Southern Water. I promise you, you will not be disappointed. Again, thank you Dustin for everything.read more
Dylan Usenick
Dylan Usenick
00:00 03 Feb 24
They did an amazing job! Worth every penny for peace of mind to not have... any chemicals or chlorine in my water!read more
Sarah Lockridge
Sarah Lockridge
21:27 11 Jan 24
Already have their water system (superb)so I wanted to test the air system... they have….Unbelievable incredible and when you get the test readings on the air inside your house you will want this. Pure Southern Water are the experts and I trust them completely. A+++++++read more
Bob Hobson
Bob Hobson
20:26 21 Nov 23
I love everything about our Pure Southern Water system. As someone with... dry skin, I noticed a big difference in my skin and hair within days of having the system installed.If you’re unsure, give them a call for a water test and let them answer your questions. We were surprised at how many chemicals were in our water before and love the taste of our much cleaner water. Plus their customer service is top notch. Highly recommend!read more
Stephani Cook
Stephani Cook
11:55 19 Aug 23
The Pure Southern Water team was terrific, prompt, and very helpful! More... folks in TN need to call them to help with hard water etc!read more
Jason Welch
Jason Welch
15:24 11 Aug 23
We chose Pure Southern Water due to their local presence, ensuring... accessibility in case of any system issues. Unlike other companies offering similar products at higher costs, Pure Southern Water's pricing was more reasonable. Their communication throughout the installation process and subsequent follow-ups has been exceptional. Our research and online reviews raised concerns about maintenance availability, but Pure Southern Water's excellent customer service has alleviated those worries. I am confident they will be responsive whenever we require assistance in the future. Importantly, they did not rely on gimmicks or unsupported warranties; their transparency is commendable. I wholeheartedly recommend Pure Southern Water to anyone seeking a water softening/purification system.read more
Parker Hughes
Parker Hughes
15:14 10 Aug 23
This company is top notch and very efficient!!
Sean Whorley
Sean Whorley
15:22 05 May 23
Very professional !!!! And more importantly did everything that they... promised to do which is extremely rare nowadays. I never felt pressured to buy, didn't oversell us on a product, and they followed up after the purchase and install. Marla is the best!!!read more
L C
L C
20:13 01 May 23
Thank you Pure Southern Water team!They installed a whole house filter... system and Reverse Osmosis system. Installation was quick and our water tastes great now. No more bottled water. Would highly recommend!read more
Aziza Ulmasbaeva
Aziza Ulmasbaeva
01:10 26 Feb 23
So happy we went with Pure Southern Water. We originally got a quote from... home depot for the same product/service and it was almost twice the cost. The guys at Pure Southern Water were super friendly, knowledgeable, and professional. David was very responsive and supportive throughout the entire process and a joy to work with. We can already notice a difference in our water and are loving the high quality of everything done. I really can't say enough about them and highly, highly recommended them.read more
Christine Johnson
Christine Johnson
23:24 31 Jan 23
Pure Southern Water installed a whole home soft water system and... under-sink Reverse Osmosis system. While the systems themselves are great (I’m drinking a lot more water now that it doesn’t taste like the reservoir anymore!), the professionalism of the team was the best part. From the initial water test and estimate through installation and to the follow-up evaluation, they were all thorough and quick, but always happy to answer any and all questions and walk me in great detail through what to expect and how to operate and keep tabs on the systems. They even ran the RO through the crawl space to ensure my fridge water and ice had the same quality as the installed spigot by the sink. Just a first-class operation all around, even ensuring I didn’t have to lock my dog away while they did everything - took it all in stride as he sniffed and inspected the work.Highly recommend!read more
Richard Drane
Richard Drane
20:28 28 Jan 23
Really appreciate Drake and his team! Great service, would definitely... recommendread more
Erin Norton
Erin Norton
20:11 06 Jan 23
I called southern water because my water softener tank was doing some... weird things, they came out in a timely manner and fixed the issue. Very professional, would recommend these guys to anyone.read more
kaitlyn Fowler
kaitlyn Fowler
21:33 07 Dec 22
High quality water is vital for living a healthy lifestyle. We are... grateful for the complete home system Pure Southern Water installed for our family. Adding the R/O drinking system has created better than bottled water at our sink and fridge dispenser which also allows us to enjoy crystal clear ice to cool down our beverages. Highly recommend this system for anyone in the Nashville area looking for the highest quality system at affordable prices.read more
Eddie Martini
Eddie Martini
13:40 02 Nov 22
Great company with great people!
James Ezell
James Ezell
16:23 01 Nov 22
Great product even better service!! I highly recommend this water filter... system for anyoneread more
Tyler Lawrence
Tyler Lawrence
12:08 01 Nov 22
I love my new water system! The Pure Southern Water team responded to my... questions immediately and professionally, and the install process was flawless. I will recommend them to all my friends and family that need a new system!read more
Teal Young
Teal Young
21:26 31 Oct 22